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SUMMARY:Marketing and Pricing Workshops for Meat Handlers
DESCRIPTION:In 2022\, NC Choices\, in collaboration with our colleagues at Cornell University\, launched two new and improved tools for NC’s meat handlers\, a revised marketing tool: MeatSuite.com and a revised pricing tool: Cornell Meat Price Calculator tool. \nThe MeatSuite website allows consumers to search for NC farms selling meat in bulk quantities. From quarters and halves to convenient bundles\, farms can list their products on MeatSuite for free. The new version includes numerous user-friendly features to promote your products to shoppers. NC Choices advertises the site statewide\, so we find the customers and bring them to you! \nThe Cornell Meat Price Calculator (MPC) is available for free use at www.meatsuite.com. The user-friendly online tool allows farmers to set prices that ensure they reach farm financial goals. The new version allows NC farmers to create a free account and save their data. This way\, as their costs change over time\, they can revisit the site and make adjustments to their pricing to maintain profitability goals. \nTo support the launch of the new tools\, NC Choices is hosting a series of “Meat Marketing & Pricing” workshops across parts of the state. NC Choices staff Sarah Blacklin\, Lee Menius\, and Matt LeRoux will demonstrate these new tools and present on related pricing and marketing topics at 4 locations around the state. A complete list of locations and dates\, as well as registration details follow. \nPresenters: \nMatt LeRoux- Marketing Specialist at NC Choices & Cornell University \nMatt has over 20 years’ experience serving farms through Cornell Cooperative Extension\, non-profits\, and consulting. Specializing in market strategy\, Matt works with a diverse mix of produce and livestock farmers and food businesses. Career highlights include developing the Marketing Channel Assessment Tool for produce growers and the Cornell Meat Price Calculator. \nSarah Blacklin- NC Cooperative Extension Program Director at NC Choices.\nSince 2003\, Sarah has helped small NC farmers maximize direct and wholesale marketing efforts to enhance profitability. Sarah’s work has gained attention on the local and national level. \nLee Menius- Technical Specialist at NC Choices\nThroughout his career\, his work has focused on educational projects and working with producers to develop effective pasture-based systems. \nMonday September 12 @ 6-8 pm (Meal at 5:30)\nWNC Livestock Center\, 474 Stock Dr. Canton\, NC\nRegistration- https://forms.gle/b1AMT6CBHL5pSFDM7 Please register by Sept 9th\nCall Buncombe at 828-255-5522 or Haywood at 828-456-3575 with any questions \nTuesday September 13 @ 6-8pm (Meal at 6:30pm)\nWatauga Ag-Conference Center 252 Poplar Grove Road Boone NC\nPlease Call the Watauga Extension Office (828-264-3061) or email eddy_labus@ncsu.edu to register.
URL:https://asapconnections.org/community-event/marketing-and-pricing-workshops-for-meat-handlers/
LOCATION:Watauga County Extension Center\, 971 West King Street\, Boone\, 28607
CATEGORIES:Workshop
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