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Business of Farming Conference


Business of Farming Conference

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ASAP’s 2017 Business of Farming Conference

Saturday, February 25, 2017, 8 am–5 pm
AB Tech Conference Center, Asheville, NC

ASAP’s Business of Farming Conference is a day of learning and networking for beginning and experienced farmers, as well as those seriously considering farming as a profession. Each year, farmers from across the region come together with agricultural and business professionals to share resources, network, and make valuable connections. The conference features business and marketing workshops led by regional farmers and professionals on topics ranging from record keeping to social media to farm business planning. The conference offers exclusive lunch time networking options, including our 1:1 Ask-a-Lawyer sessions and Grower-Buyer Meetings.

Registration Information – Farm Partner Discount Extended to February 20
Early bird registration is $75 per person or $125 for two farm partners until February 1. Beginning February 2 registration is $95 per person, or $160 for two farm partners. Your conference registration includes your choice of workshops, structured networking options, a light breakfast and locally sourced lunch. Register online or call 828-236-1282 to register by phone. For more information, contact Robin Lenner at

View a full conference schedule and agenda

The Business of Farming Conference is the perfect way to kick off your 2017 season! Here’s why:

Workshops for Beginning and Experienced Farmers
The Business of Farming Conference offers workshops and round table discussions led by regional business, agricultural, and legal experts, as well as farmers who provide valuable personal experience. Farmers can choose from workshops and structured networking sessions on business planning and financials, direct and wholesale marketing, agritourism, risk management, food safety, social media, and much more. View a detailed list of conference workshops

Grower-Buyer Meetings
Meet with restaurant owners, chefs, distributors, and grocers to discuss sourcing and possible matches between what you produce and what each buyer needs — it’s like speed dating for local sourcing! Many farmers have made connections with participating buyers, and many more have improved their ability to serve wholesale accounts. Learn more about the conference’s Grower-Buyer Meetings and how to prepare.

Networking and Consulting
Experts are on hand to answer questions and provide one-on-one business and marketing support and legal counsel. Areas of support include business planning, legal services, managing farmers markets, and more.

Exhibitor Hall 
Find valuable agricultural, business, and legal resources and services to support your farm business.

*New* Cool Season Crop Production Workshop (and other winter workshops)
Add to your conference experience with a half-day on-farm workshop on Friday, February 24, 1-4 pm, hosted by NC Cooperative Extension. This session kicks off the 2017 Mills River Farm School Production Intensive Series, which focuses on soils, disease, pests, and post-harvest practices for seasonal crops. The workshop will be conducted at Balsam Gardens’ farm at Azalea Park in Asheville, NC. The cost of the workshop is $20. Learn more and register here.

The 2017 Business of Farming Conference thanks these sponsors for their generous support.

Farm Burger Carolina Farm Credit
 Biltmore  Mountain Food Products
 Farm Bureau North Carolina  Buncome Farm Bureau
 Ward and Smith  AB Tech
 Sierra Nevada Ingles
 CEFS  ImageSmith Communications
Morrow Insurance Agency, Inc.

This conference is funded in part by the USDA, Buncome County, Community Foundation of Western North Carolina, and Southern Risk Management Education Center. 

USDA Buncombe County
 Community Foundation of Western North Carolina  Southern Risk Management Education Center

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