ASAP Connections

Local Food. Strong Farms. Healthy Communities

Business of Farming Conference


Business of Farming Conference

The 2017 Business of Farming Conference was a terrific day thanks to all who helped make this event possible, including our host AB Tech, our sponsors, speakers, buyers, staff, volunteers, and most of all, our participating farmers! Here’s to a successful 2017 farming season!

For business and marketing resources from the conference see related handouts under each workshop, or view our farmer resource directory and past conference presentations on

The next Business of Farming Conference will be held on February 24, 2018. Join our e-newsletter or follow us on Facebook to be kept in the loop about ASAP’s next conference and other farmer trainings and resources.

Check out highlights from the conference on social media by searching #ASAPcon on Facebook, Instagram, and Twitter

ASAP’s Business of Farming Conference is an exciting day of learning and networking for beginning and experienced farmers, and those seriously considering farming as a profession. Each year, the conference provides workshops, resources, and exclusive networking opportunities to help regional farmers grow and diversify their farm businesses.  With over a dozen business and marketing workshops, a lunch time Grower-Buyer Meeting, valuable one to one networking options, and the best conference food in town, this is a not-to-miss farmer event. For more information about our conferences, contact Robin Lenner at

Take a look back at this year’s conference:

Workshops for Beginning and Experienced Farmers
The Business of Farming Conference offers workshops and round table discussions led by regional business, agricultural, and legal experts, as well as farmers who provide valuable personal experience. Farmers can choose from workshops and structured networking sessions on business planning and financials, direct and wholesale marketing, agritourism, risk management, food safety, social media, and much more. View a detailed list of conference workshops

Grower-Buyer Meetings
Meet with restaurant owners, chefs, distributors, and grocers to discuss sourcing and possible matches between what you produce and what each buyer needs — it’s like speed dating for local sourcing! Many farmers have made connections with participating buyers, and many more have improved their ability to serve wholesale accounts. Learn more about the conference’s Grower-Buyer Meetings and how to prepare.

Networking and Consulting
Experts are on hand to answer questions and provide one-on-one business and marketing support and legal counsel. Areas of support include business planning, legal services, managing farmers markets, and more.

Exhibitor Hall 
Find valuable agricultural, business, and legal resources and services to support your farm business.

Thank you to our sponsors for their generous support and for making the 2017 Business of Farming Conference possible!

Farm Burger Carolina Farm Credit
 Biltmore  Mountain Food Products
 Farm Bureau North Carolina  Buncome Farm Bureau
 Ward and Smith  AB Tech
 Sierra Nevada Ingles
 CEFS  ImageSmith Communications
Morrow Insurance Agency, Inc. Flourish Flower Farm 

This conference is funded in part by the USDA, Buncome County, Community Foundation of Western North Carolina, and Southern Risk Management Education Center. 

USDA Buncombe County
 Community Foundation of Western North Carolina  Southern Risk Management Education Center

Sign Up For Our Newsletters

* required

From Here

Research from ASAP

Research from our Research Center.

Connect With Us

Growing Minds Farm to School Program

Growing Minds

Visit to learn about ASAP's Farm to School program!