When shopping the aisles of your favorite grocery store or heading out on the town for a meal, you want the freshest, best-tasting food possible: local food. But how do you know that what you’re buying or enjoying was really grown close to home? Look for the logo!
ASAP created the Appalachian Grown logo (shown here) as a tool for shoppers to easily identify authentically local food. Find it on produce and packaging, as well as displayed by participating grocers, restaurants, and other businesses. When you see the logo, you can feel confident that the farm products were grown or raised right here in Western North Carolina and the Southern Appalachians and that your purchase helps support our local economy.
More than 700 farms and 400 businesses are certified each year, and those numbers are growing. Don’t see the logo where you shop or dine? Ask for it by name and encourage them to join.