Meet with restaurant owners, chefs, distributors, and grocers to discuss your products and the possibility of a match. Grower-buyer meetings are typically 15–20 minutes long, allowing for a brief time to make introductions, exchange business information, and possibly make a match between what you produce and what each buyer needs. There are no promises made and no contracts signed on site; it’s just a chance for you to open a door and follow up later. For growers who are just getting started, this is a great opportunity to learn about individual buyer requirements.
To prepare for a Grower-Buyer meeting, review our tips and suggestions for farmers on what materials to bring and what questions to ask.
Upcoming Grower-Buyer Meetings:
2019 Business of Farming Conference
Saturday, February 23, 2019
AB Tech Conference Center in Asheville, NC
**If you are interested in being a buyer at a future Grower-Buyer Meeting contact David Smiley at [email protected]**
How to prepare for a Grower-Buyer Meeting:
Bring multiple copies of your farm brochures and materials. Helpful items might include:
- Business cards
- Price sheets
- Projected product availability
- Brochure or fact sheet with info about insurances, food safety, delivery terms and area,
- Photos of the farm
- Product samples
Don’t be intimidated if you don’t have these items. Depending on the buyer and your stage of business development, a quick “get to know you chat” and a handshake might be all you are looking to do right now. The buyers we invite are friendly and are there to educate and inform as well as to source product.
Here are some questions you might like to ask:
- What are your specs for my product line? (size, packaging, ripeness, preferred cuts, etc.)
- What volume of my products might you be interested in purchasing?
- What insurance, food safety, and labeling/packaging requirements do you have?
- What is your preferred delivery schedule?
- How do you like to make orders? (phone call, fax form, email, etc.)
- How can I follow up on this meeting? What would be the right timing to connect again?